MailWriter and MailWriter Plus have sophisticated database management tools to help deliver your campaign. Also included in these accounts are the graphic editor and the multiple mail merge facility.
MailWriter Pro is for the marketing professional who needs to be able to provide sophisticated reports and tracking for a campaign.
Reports include the number and % of opened emails, along with the click throughs to any links placed in your email (to web pages or web sites). You can track how many emails were sent in a campaign, how many were opened, how many click throughs there were and also how many people clicked on the auto unsubscribe link, if it was included.
Having run a campaign you can simply clone it to run a new campaign. All your data appears as the new campaign, you just give it a new name and add your new content. No special skills needed.
Tel: 01723 341344
Fax: 01723 376616
E-mail:
info@mailwriter.co.uk
April 2005:
Spam To Be Canned
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From
Best Practice Network
Britain Launches Anti Spam Law
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